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> snowboarding brands > Lamar Snowboards

Lamar Snowboards

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snowboarding Brands

General info:

Country: Worldwide

Status:

Description: Snowboards

Founded: 1989

Category: snowboarding

Goods category:

Snowboards

About:

Company info: The brand was conceived in 1989 in founder Bert LaMar’s garage. Bert was a skater who dropped into the scene in the early 70’s dominating skate contests against now legends of the industry. Snowboarding legend Tom Sims noticed the young ripper and offered him a spot on his team. The youngest shredder to ever have a signature board, Bert went on to win three straight World Cup Events and the overall World Cup Halfpipe title.

Bert forever changed the snowboarding industry; his vision of elevated product and aggressive advertising created controversial hype and LaMar quickly became the most dominating brand on the hill. Over the years, LaMar has backed a solid list of pro riders including; Mike Ranquet, Kevin Jones, Jimmy Halopoff, Wes Makepeace, Megan Pischke and Tricia Byrnes among others.